Dairy Council Northern Ireland

Milk it for all it's worth

Dairy Council on Instagram


Archive

DCNI announces schools athletics sponsorship

12.05.2014

DCNI announces schools athletics sponsorship

The Dairy Council for Northern Ireland has announced its sponsorship of the annual athletics championships organised by the Ulster Secondary Schools Athletics Association.

Commenting at the launch of the sponsorship, Dr Mike Johnston, Chief Executive of the Dairy Council for Northern Ireland, said:

“This Milk It: Athletics sponsorship is a natural fit with the range of activities we undertake in post primary schools throughout Northern Ireland. Our aim is to use it to highlight the potential role of milk in sports nutrition. Given that the USSAA covers all post primary schools in Northern Ireland, and the championships cover all post primary age groups from age 12 to 18 years, this sponsorship is an opportunity for us to associate milk with athletics.”

Dr Johnston continued,

“Milk is a natural source of protein, needed for building and maintaining muscles, and can be an excellent way of hydrating following exercise.”

Speaking on behalf of USSAA, Stephen Graham, Chairman, said,

“We are grateful to the Dairy Council for this sponsorship. These Championships have been part of schools’ athletics in Ulster for many years, and have been the launching pad for many of our athletes who have gone on to compete internationally. We appreciate the help and support of schools, teachers and parents, and we look forward to an enjoyable and entertaining day at the Finals at Antrim Forum on 17 May.”

Pictured celebrating the launch of the Dairy Council for Northern Ireland’s sponsorship of the ‘Milk It: Athletics’ series are (l–r) Stephen Graham, Chairman of the Ulster Secondary Schools Athletics Association with Dr Mike Johnston, Chief Executive of the Dairy Council for Northern Ireland at the Antrim Forum

July 10

Edward Wright explains the importance of using locally produced milk at Lakeland Dair…

Read Tweet

July 09

RT @MartinKiely1: Best sign in the world for social distance @rtenews @HSELive @MayoG…

Read Tweet

July 08

At Dunmanbridge, Dale Farm has 37 acres of cutting-edge solar panel technology for en…

Read Tweet

July 06

RT @safefood_eu: Whatever the weather, it’s always a good day to teach your kids ho…

Read Tweet

July 06

Two of our NI Dairy Companies Lakeland and Dale Farm are signatories to Prosperity Ag…

Read Tweet

July 03

RT @DairyCouncilNI: We are very much liking the milk bib! Best of luck (and sports sc…

Read Tweet

July 02

We are very much liking the milk bib! Best of luck (and sports science) https://t.co/…

Read Tweet

July 02

Looks like rain for the next few days so don't forget your umbrella! Good luck findin…

Read Tweet

June 30

DCNI welcomes Minister Poots' allocation of funds for NI dairy farmers https://t.co/Z…

Read Tweet

June 29

Lots more on the #FoodMatrix #DairyMatrix on the nutrition & health professional sect…

Read Tweet

June 29

Here’s another innovative example of Northern Ireland Dairy farmers working hard to…

Read Tweet

June 24

Great to see @DAERA_NI Minister @EdwinPootsMLA continuing to recognise the vital role…

Read Tweet

June 24

The cows take it easy as they graze across the fields in Strabane #SustainableDairyEU…

Read Tweet

From the farm to the fridge, the Dairy Council for Northern Ireland acts on behalf of the dairy industry, promoting the natural goodness and quality of Northern Ireland milk and dairy products.

Our primary function is to communicate factual information to allow individuals to make well informed choices about dairy products that they consume and to inform them of the benefits of including dairy products in a balanced diet. We use a wide range of media, which includes television, radio, press, and social media. Our Advertising is complemented by public relations and promotional activities designed to communicate with specific groups.

Home delivery

Contact your nearest dairy to arrange delivery

Ballyrashane Creamery

T+44 (0)28 7034 3265

This site uses cookies for general analytics but not for advertising purposes. View our privacy policy to find out more. If you continue without changing your settings, we'll assume that you are happy to receive all cookies on our website. However, you can change your cookie settings at any time.