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Cream of crop at Milk Cup

08.04.2013

Cream of crop at Milk Cup

Ciara McStravick helps Michael Drayne, Chairman of the Dairy Council for Northern Ireland and Milk Cup Chairman, Victor Leonard to celebrate the announcement that champions Liverpool will return to play in this year’s Milk Cup tournament.

Liverpool boss Brendan Rodgers, who played in the tournament with County Antrim, has confirmed that the Anfield club will contend both Junior and Premier competitions for the first time.

There’s another exciting first for the organisers with news that a team from Ecuador will be involved. Barcelona Sporting de Ecuador are expected to mount a challenge to Liverpool’s representatives in the Junior event.

Tournament chairman Victor Leonard says:

“It’s all extremely positive news. The fact that Brendan Rodgers is a fabulous supporter of the competition and knows at first hand the benefits for young players is of course a massive plus point.

“And the welcome appearance of Barcelona Sporting further strengthens our links with South America.”

Dr Mike Johnston, Chief Executive of the Dairy Council for Northern Ireland, says:

“We are delighted to continue our longstanding sponsorship of the Milk Cup and would like to congratulate the organisers for continuing to attract such high calibre teams from across the world to play in the tournament.

“Not only is the Milk Cup considered to be a much coveted annual competition for top international youth players, it is also a great way to highlight the important role that milk can play for the health and well being of aspiring sports people, both on and off the pitch.”

The Dairy Council’s sponsorship of the Milk Cup aims to encourage younger age groups to drink milk as part of a healthy active lifestyle, both on and off the pitch.

Visit our Milk Cup section to find out more.

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From the farm to the fridge, the Dairy Council for Northern Ireland acts on behalf of the dairy industry, promoting the natural goodness and quality of Northern Ireland milk and dairy products.

Our primary function is to communicate factual information to allow individuals to make well informed choices about dairy products that they consume and to inform them of the benefits of including dairy products in a balanced diet. We use a wide range of media, which includes television, radio, press, and social media. Our Advertising is complemented by public relations and promotional activities designed to communicate with specific groups.

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